Who got your $5 coffee?

Follow $5 of your coffee through Starbucks' own annual report, one payee at a time.

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If you only read one thing

25¢

Starbucks keeps this much of every $5.10-K FY2025 · Statement of earnings

$2.29

The stores (baristas, rent, ads, lights).10-K FY2025 · Statement of earnings

$1.57

Products and delivery (coffee, milk, food, cups, warehouses).10-K FY2025 · Statement of earnings

Your $5, line by line

Check our work

Number	How we got it	Source
$1.57	Products and delivery: product and distribution costs $11,658.2M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
$2.29	The stores: store operating expenses $17,058.9M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
35¢	Head office: general and administrative $2,617.2M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
23¢	Wear and tear: depreciation and amortization $1,684.7M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
12¢	Closing stores: restructuring and impairments $892.0M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
10¢	Everything else: other operating expenses $584.6M, less equity investee income $247.8M, plus net interest $429.3M = $766.1M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
9¢	Tax: income tax $650.6M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings
25¢	Starbucks keeps: net earnings $1,856.7M ÷ $37,184.4M × $5	10-K FY2025 · statement of earnings

What the numbers are. Of every $5 Starbucks takes in. Fiscal 2025 10-K, company-wide average (our arithmetic).

The filing behind the story

Starbucks Corporation, Form 10-K, fiscal 2025 (filed 14 Nov 2025)

Corrections. None so far. If we get a number wrong, the fix goes here and in a pinned comment on the video.

The last word

See it for yourself.

Don't trust the headline, or the hot take, or even us. Every number in this story is in Starbucks' own annual report. Open it and check.